MTV GAMES, HARMONIX AND EA REVEAL CONTENTS AND EUROPEAN PRICING FOR THE BEATLESTM: ROCK BAND®


Reserve Your Copy and Become Eligible to Join The Beatles: Rock Band Pre-Order Club to Receive Access to Breaking News, Exclusive Game Elements Including Art and Behind-The-Scenes Footage, and More Beginning in May

New York, NY – April 16, 2009 – Harmonix, the leading developer of music-based games, MTV Games, a part of Viacom’s MTV Networks (NYSE: VIA, VIA.B), along with distribution partner Electronic Arts Inc. (NASDAQ: ERTS), today revealed the first details surrounding The Beatles: Rock Band (http://www.thebeatlesrockband.com) Limited Edition Premium Bundle which will include:

• The Beatles: Rock Band software
• Höfner Bass controller: Large scale replica of the Bass famously used by Sir Paul McCartney
• Beatles-inspired and Ludwig-branded Rock Band 2 drums with classic pearl finish and vintage replica Beatles kick drum head
• Microphone
• Microphone Stand
• Additional special content

In addition to the previously announced US MSRP of $249.99, The Beatles: Rock Band Limited Edition Premium Bundle will retail in continental Europe for MSRP €199.00 and for MSRP £179.00 in the UK.

North American and European fans who pre-order any version of the game will be eligible to join the The Beatles: Rock Band Pre-Order Club and receive breaking news and access to exclusive game elements including art and behind-the-scenes footage directly from MTV Games and Harmonix. New material will be released regularly starting in May and leading up to the game’s launch on 9/9/09.

As previously announced, The Beatles: Rock Band will allow fans to pick up the guitar, bass, mic or drums and experience The Beatles’ extraordinary catalogue of music through gameplay that takes players on a journey through the legacy and evolution of the band’s legendary career.

Available simultaneously worldwide in North America, Europe, Australia, New Zealand and other territories for the Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system and Wii™ home videogame console from Nintendo on 09/09/2009, the game will be compatible with all Rock Band® instrument controllers, as well as most Guitar Hero® and other third party music video game peripherals and microphones.

To learn more about pre-ordering The Beatles: Rock Band, please visit www.thebeatlesrockband.com.

For The Beatles: Rock Band front of box art and additional art assets, please visit www.mtvpress.com.